Cross-cultural differences in ethical attitudes

A brand of water called 'Schweppes Toilet Water', a sauce called 'arse', a drink called 'lesbian', etc. Were the mar...

Businessmen shouldn't be too surprised when an arrangement with a foreigner is undone for no apparent reason. Although such actions may ...

Underestimating the business related effects of cross-cultural differences can be catastrophic and can set you back a few million dollars. A...

Did you know that 'Schweppes tonic water' means 'Schweppes Toilet water' in Italy or that the ad "Come Alive With Pepsi...

Globalization has made trade agreements a worldwide phenomenon. The success of those trade agreements depends among other things on the lack...

We clearly can't deny the fact that there is a huge amount of cross-cultural differences in ethics. But should we give ourself the task ...

Ever heard of the 5 cultural dimensions? These dimensions, developed by Hofstede, focus on national culture. As the internationalization is ...